PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Recent From (Topic)

Website
App
Email
Engagement
Loyalty

A module containing recent articles from a given section/tag/category, ordered based on relevance for the user.

Challenge

Solution

Benefits

Functionalities

Perfect for

How it works?

Mix and match with

Module
4
From Your Region

A module containing the most relevant regional articles for a user based on profile and/or reading history.

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Module
16
User Propensity Score

Froomle can recommend whether or not to show a user a paywall, based on the user’s likelihood to buy a subscription. This score can be used in a dynamic subscription platform (like Zephr) or in your own website.

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Module
20
Sports

A module serving hyperlocal sports content to interested users, based on their reading behavior. Automated generation of hyperlocal content by Froomle's partner United Robots is an option.

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Module
6
Freemium Conversion

A module containing free content for users with low propensity to subscribe, and paid (well-converting) content for users with high propensity to subscribe in order to optimize conversions through the recommendations.

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Get started

To get started you can use the data that you already have, such as:

  • User identifiers and online events, such as page views, impressions, clicks, and subscriptions. The more readers for which identifiers (log in or cookie) are known, the better.
  • Your article feed including labels on paying articles and as much metadata as possible to enable us to identify the features that impact conversion, such as title, abstract, text, length, and similar.
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