PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Similar Articles

Website
App
Email
Engagement
Loyalty

A module containing articles from the same section/category/tag as the article the user is browsing, optimized to show the articles with highest engagement on top.

Challenge

Solution

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Benefits

Functionalities

Perfect for

How it works?

Mix and match with

Module
10
Most Frequently Read

A module showing the most popular articles at that time. Perfect module for email personalization, your website or app.

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Module
21
Opinion

A module focusing on longreads or “opinion” papers, having a longer shelf life. In this module, the preference for a certain author is being analyzed.

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Module
9
Exit Popup Recommendations

A module presenting a user that’s about to exit your website with engaging content to reduce bounce rate.

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Module
16
User Propensity Score

Froomle can recommend whether or not to show a user a paywall, based on the user’s likelihood to buy a subscription. This score can be used in a dynamic subscription platform (like Zephr) or in your own website.

>>

Get started

To get started you can use the data that you already have, such as:

  • User identifiers and online events, such as page views, impressions, clicks, and subscriptions. The more readers for which identifiers (log in or cookie) are known, the better.
  • Your article feed including labels on paying articles and as much metadata as possible to enable us to identify the features that impact conversion, such as title, abstract, text, length, and similar.
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