PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Similar Articles

Website
App
Email
Engagement
Loyalty

A module containing articles from the same section/category/tag as the article the user is browsing, optimized to show the articles with highest engagement on top.

Challenge

Solution

‍

Benefits

Functionalities

Perfect for

How it works?

Mix and match with

Module
8
Audience Selection

Select the right audience for a given campaign/communication, taking into account your objective (conversion, retention, ...). Froomle will make sure each user gets the right messages at the right time, and doesn't feel spammed. This module can be used for all outbound communication.

>>
Module
10
Most Frequently Read

A module showing the most popular articles at that time. Perfect module for email personalization, your website or app.

>>
Module
14
Topical Recommendations

A module that shows the most relevant articles for a given Topic(Vertical/Section/Category) as labeled by the Newsroom.

>>
Module
6
Freemium Conversion

A module containing free content for users with low propensity to subscribe, and paid (well-converting) content for users with high propensity to subscribe in order to optimize conversions through the recommendations.

>>

Get started

To get started you can use the data that you already have, such as:

  • User identifiers and online events, such as page views, impressions, clicks, and subscriptions. The more readers for which identifiers (log in or cookie) are known, the better.
  • Your article feed including labels on paying articles and as much metadata as possible to enable us to identify the features that impact conversion, such as title, abstract, text, length, and similar.
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