Digital First: How Colruyt creates maximum impact using personalization
Posted on
October 29, 2021
During our sponsored session at the Digital First Fair in October, our Head of Product & Customer Success Jonas Boonen deep dived into how Colruyt uses personalization powered by Froomle in innovative applications on their Dreamland website to create a memorable and efficient customer journey.
He discussed the more general use cases that Froomle implemented, along with the very popular gift finding tool “Dreambuddy” and how our drive to beat Google’s recommender system helped increase Dreamlands key KPIs. Enjoy the session!
Curious to read more about it? Download our case study here.