PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Freemium Conversion

Website
App
Email
Conversion
Loyalty

A module containing free content for users with low propensity to subscribe, and paid (well converting) content for users with high propensity to subscribe in order to optimize conversions through the recommendations.

Challenge

Solution

Benefits

Functionalities

Perfect for

How it works?

Mix and match with

Module
4
From Your Region

A module containing the most relevant regional articles for a user based on profile and/or reading history.

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Module
21
Opinion

A module focusing on longreads or “opinion” papers, having a longer shelf life. In this module, the preference for a certain author is being analyzed.

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Module
3
Editors' Pick

A module proposing relevant content previously curated by the editorial team. In this case, the module will apply its personalization not to the entire catalog, but select from a shortlist defined by editors.

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Module
2
Continue Reading

A module showing the articles that the user is most likely to click on given the current article being read. Perfect for your news website, app and email personalization.

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