PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Editors' Pick

Email
Website
App
Engagement
Conversion

A module proposing relevant content previously curated by the editorial team. In this case, the module will apply its personalisation not to the entire catalog, but select from a shortlist defined by editors. 

Can be used either as an additional box or replacing a ‘headlines’ box on the existing website.

Challenge

Solution

‍

Benefits

Functionalities

Perfect for

How it works?

Mix and match with

Module
26
Personalized Search

Select & order the results of a search query in a personalized way, optimizing user engagement. Supports auto-completion, auto-correction, ordering (relevance, recency, or popularity) and much more.

>>
Module
12
Similar Articles

A module containing articles from the same section/category/tag as the article the user is browsing, optimized to show the articles with highest engagement on top.

>>
Module
1
Recommended For You

A module containing the most relevant articles for a user based on what we know about him/her.

>>
Module
24
Product Recommendations

A module proposing products from connected eCommerce platforms according to the user’s interests and behavior. Perfect for your website, app and email personalization.

>>

Get started

To get started you can use the data that you already have, such as:

  • User identifiers and online events, such as page views, impressions, clicks, and subscriptions. The more readers for which identifiers (log in or cookie) are known, the better.
  • Your article feed including labels on paying articles and as much metadata as possible to enable us to identify the features that impact conversion, such as title, abstract, text, length, and similar.

You can pass us the shortlist of articles either in your article feed (using a tag), using business rules or by using the Froomle webtool.

High-Impact Personalization

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